Capabilities & Architecture
Real estate campaign management, from plan to sales follow-up.
Yehia Ahmed plans and manages Meta and Google Ads campaigns for real estate developers and brokerages in Egypt and the GCC. Define the offer, budget and registration journey, then connect inquiry sources to sales follow-up so optimization decisions reflect lead quality and CRM progression.
Discuss your campaign planCampaign Management · Egypt & GCC
A new campaign, or an existing account that needs work?
Share the project, target market and available budget, and whether campaigns are already running. We will define the starting point and the work required.
Discuss your campaign on WhatsAppMeta Ads
Test the offer, messaging and creatives, choose Instant Forms or a Landing Page, and review inquiry quality with sales.
How to prepare a Meta Ads campaignGoogle Ads
Review search demand, terms, exclusions and the Landing Page, separating inquiry registration from the outcome that follows.
How to prepare a Google Ads campaignBefore starting your campaign
Should my property campaign use Meta Ads or Google Ads?
Google Search suits identifiable demand around the property, location or unit type. Meta supports presenting the offer and testing messages with relevant audiences. Platform choice and budget allocation start with the objective, offer and account data, then compare lead quality and follow-up outcomes over the same period.
What does campaign management include?
The proposal defines Platforms, campaign structure, budget allocation, tests and reporting, plus responsibility for creatives, the Landing Page, tracking and sales follow-up. Each party knows its deliverables before work begins.
How are advertising budgets and management fees set?
Advertising spend is separate from management fees. We review the project, market and existing account where available, then agree the execution scope, fees and an appropriate test budget. Start by sharing the project brief, target market and available budget.
How do you assess whether campaigns bring suitable leads?
Review contact validity, response rate and whether budget, unit requirements and buying timeframe meet project criteria. Follow visits and contracts in CRM for the same lead cohort; registration cost alone does not establish lead quality.
Campaign Management & Media Buying
Plan and run campaigns around the property, audience and budget, reviewing performance before reallocating or increasing spend.
Key Deliverables
Landing Pages & Registration Experience
Review the offer, mobile experience and registration questions so buyers can understand the property and make a relevant inquiry.
Key Deliverables
Campaign Measurement & CRM Integration
Define what to measure, validate events and retain inquiry sources, distinguishing registrations, qualification and contracts.
Key Deliverables
Inquiry Follow-up & Sales Routing
Design follow-up that collects buyer requirements and routes inquiries using clear rules the team can review.
Key Deliverables
Engagement Model
4-Phase Strategic Execution Protocol
Understand the project
Location, units, prices, payment plan, audience and sales follow-up capacity.
Agree the execution plan
Platforms, budget, messaging, responsibilities, deliverables and fees.
Prepare and launch
Accounts, creatives, registration and tracking, with inquiry routing checked before launch.
Review and improve
Review spend, lead quality, rejection reasons and sales progression to choose the next test.
Ready to plan your campaign?
Share the project brief, target market and available budget to define the next step.